Yamaha Guitar Group, Inc. (YGG) acquired the Ampeg brand in 2018—bringing it under the same roof as Yamaha basses/guitars/amplifiers and digital innovators Line 6. Honouring 70+ years of celebrated Ampeg history and the 50th anniversary of the amplifier that put Ampeg on the rock ‘n’ roll map, the first thing developed by YGG was the Heritage 50th Anniversary SVT, a product that quickly became one of the most requested amplifiers amongst touring artists and backline companies.